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FROM INITIAL EXCHANGE TO TECHNICAL EXECUTION

We develop your ideas before final installation

TECHNICAL EXCHANGE

We draw up project guidelines consistent with the brand’s international image. We listen to our customers’ needs and focus on the plan’s objectives. We put forward a well-balanced and functional combination of concepts, lighting, units and materials to promote the shopping experience for each sales channel, in accordance with targets and assigned budgets.

 

We act as the sole point of contact for all processes carried out throughout the project, facilitating the relationship between the various players involved.
With the projects we carry out, we consider both the interactions of the consumer with the space and purchasing tools, and the feelings that the product inspires in the customer. The end result is shared with our customers: creating a unique and engaging experience that inspires consumers to buy.

DEVISING LAYOUTS

We use an inspiration board to gather suggestions regarding the stylistic direction of the project and create, together with the customer, an actual brief in progress. We transform these ideas into visual elements, bringing value to each aspect of the project: images, illustrations, colours, patterns and sketches take shape via a visual map that helps to understand the proposal drawn up.

 

This quick, intuitive method helps us to shorten decision-making times, enabling us, when necessary, to replace certain elements quickly while maintaining the collective vision for the project.

 

This clear and direct exchange with the customer before the actual design is completed helps us to achieve expected outcomes in terms of effective communication and accelerates the progress of the entire project.

GRAPHICS & RENDERING

We provide customers with effective design work and comply with their marketing objectives through the use of realistic previews of products/concepts based on accurate measurements and evaluations of the spaces concerned.

 

We put ideas into three-dimensional form to aid overall understanding of them and to highlight everything that makes them unique: the 3D versions faithfully recreate the materials and the main dimensions/size of the furnishings and area in question. These detailed and informative designs are accompanied by illustrative two-dimensional (2D) designs to provide a clearer idea of the proportions involved. This process allows for exchanges with the customer, minimises missteps and accelerates approval, production and final installation.

CONTEXTUALISING POINTS OF SALE

For a pre-emptive assessment of the end design and to provide brands and retailers with a commercial tool useful for negotiation and dialogue between the parties concerned, we create photographic project montages using images of the shops/outlets and available floorplans.

 

This virtual contextualisation captures the appeal of the products and atmosphere of the areas concerned in a way that is both creative and accurate, while emphasising consistency with international guidelines. This quick yet thorough design service demonstrates our teams’ ability to fulfil customer requests for national sales channels, while adhering to global standards.

All Proma services for brands and retailers

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FIELD MARKETING
SERVICES

Installation
Maintenance
Merchandising updates
Aftersales monitoring

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PROMOTIONAL
LOGISTICS

National Hubs
Handling
Picking
Stocking

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POS MATERIAL PRODUCTION

Know-how with various materials
Customisation
Prototyping
Restoration

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PLANNING
& DESIGN INNOVATION

Technical exchange
Devising layouts
Graphics & rendering
Contextualising points of sale

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MY PROMA
CRM

Real-time monitoring
Timing
Point of sale database
Availability of materials

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Why choose Proma

The power of visual communication

SUPERVISION

We supervise points of sale and improve customer experience with services and solutions that promote the image of the brand/retailer.

EXPERIENCE

We put our experience at the service of the customer. We have an in-depth understanding of physical distribution channels and the specifics of the sectors involved.

SOLUTIONS

We adhere to global standards and develop bespoke style guides. Our goal is to satisfy each and every need.

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EXECUTION

We optimise resources, timing and people with responsive teams able to plan, implement and manage complex projects.

ORGANISATION

Thanks to our extensive network of logistical hubs and personnel with varying profiles and skills, we are able to provide a quick, attentive and punctual service.

ANALYSIS

We enable users to monitor projects and take corrective action by sharing, in real time, bespoke analytical reports via the My Proma digital portal.

Want to get in touch with Proma?

We are available for any enquiries you may have and to share our experience.
For more information or a quote, fill out the form or send us an email, or, alternatively, ring us at our head office.

CONTACT DETAILS

T. +39 039 22019.1
E. info@proma-srl.com
E. commerciale@proma-srl.com

WHERE WE ARE

Via Degli Artigiani, 49
20853 Biassono (MB) Italia
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